Privacy Policy

1. Introduction

Welcome to Meesho ("we," "our," or "us"). We respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website, make purchases, or interact with our services.

2. Information We Collect

We collect information that you voluntarily provide to us when you place an order or contact us, including:

• Contact Information: Full name, delivery address, phone number, and email address.
• Order & Transaction Details: Products purchased, order amounts, and payment mode (UPI / Online Payment). We do not store sensitive UPI PINs or card details on our servers.
• Device & Browsing Data: IP address, browser type, operating system, pages visited, and referring URLs collected via cookies and tracking technologies.

3. Cookies and Meta Pixel Tracking

Our website utilizes cookies, web beacons, and the Meta Pixel (Facebook Pixel) to:

• Analyze website traffic and optimize our store's performance.
• Measure the effectiveness of our advertising campaigns.
• Provide relevant product recommendations and customized advertising on Meta platforms (Facebook, Instagram).

You can adjust your browser settings to refuse cookies or opt out of interest-based ads via Facebook Ad Preferences or the Digital Advertising Alliance.

4. How We Use Your Information

We use the collected information for the following purposes:

• To process, ship, and deliver your orders accurately.
• To provide customer support and respond to your questions or return requests.
• To send order confirmations, delivery updates, and tracking numbers.
• To detect, prevent, and protect against fraudulent transactions and policy violations.

5. Sharing of Information

We only share your information with trusted third parties strictly necessary to deliver our services:

• Logistics Partners: Reliable courier and shipping providers to deliver your orders to your doorstep.
• Payment Processors: Authorized payment gateways and UPI service providers to securely handle transactions.
• Legal Compliance: When required by law or law enforcement authorities under applicable Indian laws.

We never sell, rent, or trade your personal data to any third party for marketing purposes.

6. Data Security

We implement industry-standard 256-bit SSL encryption and strict administrative safeguards to protect your personal information against unauthorized access, alteration, or disclosure.

7. Grievance Officer & Contact Us

In accordance with the Information Technology Act, 2000 and rules made thereunder, if you have any questions, concerns, or grievances regarding your privacy, please contact our Grievance Officer: